Introducing the Shorty Industry Awards

Honoring the Industry's Best Agencies and Social Media Leaders

Nominations for the 4th Annual Shorty Industry Awards will open on October 6, 2011

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Social media gives companies a human touch, bringing customers closer to their favorite brands while allowing marketers to engage directly with their followers in fun and creative ways. The Shorty Awards general categories honor the top content creators, and now the Shorty Industry Awards honor the talented agencies, brands, and industry leaders behind the best social media channels, viral campaigns, websites, games, and applications.

Past Shorty winners and nominees include Comcast, Sesame Workshop, Whole Foods, NASA, Suze Orman Show, HBO, Discovery Channel and many more social media pioneers.

Enter now to be recognized for your best professional social media work.

Eligibility, Guidelines, and Rules →

Industry Categories

Best use of Twitter in a marketing campaign

Marketing campaigns that integrate Twitter in a creative and meaningful way.
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Best use of Facebook in a marketing campaign

Marketing campaigns that integrate Facebook in a creative and meaningful way.
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Best brand presence on Twitter

A Twitter account or series of accounts used to promote a known brand.
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Best brand presence on Facebook

A Facebook page or series of pages used to promote a known brand.
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Best viral campaign

The cleverest use of viral marketing in a marketing campaign, through any social media channel.
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Best use of Twitter or Facebook for e-commerce

The best integration of Twitter or Facebook by an existing e-commerce website, that significantly improves the experience or ROI.
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Best integration of social media with traditional media

The most creative and effective integration of social media into an existing traditional media site or marketing campaign
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Best social game

The best use of Twitter, Facebook or other social media for gaming, or integration of social media into an existing game.
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Best social mobile app created for a brand

Mobile applications that make the best use of or integration with Twitter, Facebook, or other social media channels.
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Best use of a video as part of a social media campaign

Social media campaigns that have gone beyond text and are incorporating video in their outreach on Twitter and Facebook.
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Best location-based marketing

The best use of Foursquare, Gowalla, SCVNGR, Facebook Places, Yelp or other services for branded location-based marketing.
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